MW080 — Serial Entrepreneur and Humanitarian, Aaron O’Sullivan: Impact the World Through Entrepreneurship

Whether you’re an entrepreneur, or someone on a team who hopes to create a social impact in the world of business, serial entrepreneur and humanitarian Aaron O’Sullivan’s here to tell you why the sky’s the limit and share steps on how to get there.

Aaron O’Sullivan’s been building brands on Amazon since 2013, scoring several millions in product sales. In the last three years he’s built teams based in the Philippines, helping to scale up one team to a staff of 45 by building the entire Amazon systems and processes to run multiple brands. He also works with six and seven figure Amazon ecommerce entrepreneurs to focus on systemizing their business, while attracting and hiring talent from the Philippines to help grow their income as well as their impact. Aaron’s out to change the way that business is played and how consumers spend. As co-founder of a super food company, Be Love Body, a business that provides two nutritious meals to children in the Philippines for each product sold, his hope is to inspire entrepreneurs to make a difference and do more meaningful work.

Looking to strike it out on your own and work with purpose? Listen in on how it’s done and feel your momentum build!

Key Takeaways:

Your Big Why. In the early days of starting a business or working on a dream project it’s easier to stay committed, to stretch those long hours, and harness the energy you need to push forward. But as time goes on, the vision can get harder to see and the drive can subside. Keep your momentum alive by trying THIS…[7:53].

Your Best Resource. What do you want to be remembered by? At the end of your life, when loved ones are speaking at your eulogy, what do you hope they say? Aaron says this process can fuel your need to work with purpose. Create a business– a life– that becomes a force of good by answering THESE questions…[18:18].

Your Time Constraints. Your genius zone’s when you’re working in a mindset that makes you fulfilled, while you’re working on that one thing that you’re confident in and leaves you energized. Want to finally get time on your side to work “in the zone?” Try this ONE exercise to harness time and get things moving along…[22:57].

Tune in and turn the volume up for a dose of inspiration and life lessons. That’s how we Live Lead and Play! 

For more information about Aaron O’Sullivan, visit

Meet the host, Luke Iorio
All you really need to know is this: Luke Iorio is a dad, a spouse, an entrepreneur, a conscious growth strategist, coach, blogger, podcaster, a wide-angled observer, and enthusiastic participant in the game of life who seeks to ask and answer, “What’s truly possible?”
So where does that all come from? Well, for that we need to answer this: How does a shy kid from the suburbs of New Jersey grow up to become a conscious strategist, sought-after coach and speaker, and disrupter of life’s “good enough” status quo?
In a nutshell, Luke intentionally pushed through some of his most palpable moments, or what he calls inflection points. These moments included standing on stage, gripping a microphone, and getting totally out of his comfort zone. This repeated intention to “choose different” has catapulted Luke toward stellar success.
So, what happens AFTER you choose…when you start to take meaningful action? That’s when an inflection point becomes an open road — a pathway to living your intended purpose.
Luke’s path looks something like this…he became President of The Institute for Professional Excellence in Coaching at age 32, and has since graduated more than 11,000 coaches, leaders, athletes, and professionals across 44 countries, all of whom share his vision and desire for expanding our human potential and creating lasting, conscious change.
You could say Luke’s manifesto reads something like an everyday philosopher and spirited entrepreneur having been inspired early on by the likes of Napoleon Hill and Og Mandino. Nowadays, his intrinsic curiosity and wisdom is paying off as a media personality quoted on The Huffington Post, Fox Business, and Next Avenue, and most recently taking to the airwaves to entertain life’s pivotal questions with the help of celebrated thought leaders, mentors, and everyday unsung heroes.

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